Casino Lucerne increases income with online casino

The online casino from Switzerland will not be launched until 1 July 2019, so there are still 16 days left in which fans of virtual gambling under the Swiss Confederates will have to wait. Nevertheless, we are already talking offensively about increased revenues. Because the chance is very high, Seldom has a casino found better conditions on the Internet. The Federal Council approved the launch date a week ago. With this online licence, gambling will remain on the Swiss Internet. A network block will slow down foreign providers.

Optimum conditions are thus in place for the Casino Lucerne. So far, there are no competitors on the net. A bar was put to foreign gambling providers months ago – they will be excluded as of 1 July 2019. Therefore, Swiss residents who want to enjoy an online casino have practically no other choice. Consequently, it is not presumptuous to expect an increase in turnover for the Lucerne-based casino.

Background on the opening of the Lucerne online casino

“The luck goes online” can currently be read on the homepage which is still under construction. Furthermore, the chance for a dream trip to Las Vegas is advertised. And especially the game Golden Rabbit is highlighted. That is a little surprising. Because the Logo in the upper left corner shows a hare. In the symbolism it stands here for the increase – meant is naturally the increase of the money from the view of the players. Lucerne is entering the race under the name “My Casino”. So far, the casino has had no competition. However further licenses are to be assigned to other casinos from Switzerland. Then something like competition arises at least within Switzerland. Swiss can play here without doubts from the Smartphone, the Tablet or at the computer.

The starting signal is to be given on 1 July 2019. But it is far from certain whether the full range can be reached by this time. Finally, the current legal situation stipulates that all games must be approved separately by the Casino Commission. Guido Egli lets sls administrative president of the Kursaal-Casino Luzern AG see through the following: “We expect to be able to start with the online casino in July”. He continues: “We are, of course very happy to be one of the first gaming companies in Switzerland to be active in this new business area”. This alludes to further concessions that have been awarded to the casinos in Baden, Davos and Pfäffikon. Being the first player on the Swiss market could turn out to be a great advantage.

Limited competition: Even if online casinos can now be reached in Switzerland again, the competitive situation remains limited. Worldwide over 100 good casinos are operating on the web. Corresponding Casino test reports are to be called up with us.

My Casino: Insights into the future program

Already now, visitors can turn the gambling wheel. In his role as CEO, Wolfgang Bliem has already indicated that games similar to those in regular business operations will find their way onto the platform. This refers to table games and slot machines, which can also be found in the casino on Haldenstraße in Lucerne. In this respect, slot machines from various providers are to be mentioned. Videopoker, Blackjack and Baccarat are also part of the program. And of course, roulette is not to be missed. Here, the Lucerne casino has even come up with something special. A webcam transmits directly from the table to the physical casino. The player can participate in the game from his device. Bliem speaks of a “unique selling point” in this respect.

Of course, issued concessions are only valid for Germany. Now online casinos from abroad are not allowed to operate in Switzerland. And Swiss casino operators only receive the licence to operate within Switzerland. Companies are also prohibited from upgrading their portfolios with sports betting. The network blocks will take effect at the same time as the supposed online launch at the beginning of July. The Swiss will have to look around here and will probably make use to a large extent of the offers from their home country. When asked about the growth in turnover, Bliem avoids this. Egli dealt with the topic more offensively. Already a year ago, he predicted an increase of 15 to 20 million francs – solely due to the online presence. Without the online platform, 37 million Swiss francs were collected last year.

Alternative VPN: Although the government excludes online gambling platforms from abroad, a virtual private network can be used in Switzerland to bypass the network block.

How to strengthen player protection in Switzerland

In general, the Confederates are deprived of the freedom to choose their own online casino. And gambling will not be stopped. Therefore, offers from their own country will be placed. The advantage is obvious. Here the government can exercise better control. A copy confirms identity and residence. Also, both the social concept and the measures against money laundering are effective. Even players who are banned from the casino are not likely to be able to access the Internet in this way. Fourteen employees are responsible for service and payments at the Grand Casino Lucerne. As a result of this and the technical implementation, costs were incurred, which the parties involved did not want to quantify numerically.